branding
 
What is your Brand? Does it convey the attributes of your company, your product, your vision? Does it connect with the consumer? How does your Brand compare to others in your sector?
 
These are questions we have helped many of our customers address before entering the market with new products or are at a stage where their products have needed an infusion of energy to re-capture sales and market share. 
 
Our solutions for them have been disruptive and memorable to the end-consumer who eventually will either purchase a brand or not, based on what they feel, see, and touch. Because at the end of the day, it's "emotion" and "need" that drives them to buy, and your brand must cover all those areas!